Building products and customer journeys that become measurable business growth.

Owned product vision, roadmap, UX, pricing, P&L, and launch execution for a video platform spanning web, mobile, and connected TV.

• Expanded to 8 countries and 1M concurrent users within 12 months.
• Improved satisfaction by 60 points and reduced early churn by 50%.
• Secured 80%+ regional device coverage through Roku, Samsung, Apple, Google, and LG partnerships.

Built enterprise customer experience frameworks, connecting customer signals, business outcomes, and agile execution.

• Closed 75% of the NPS gap to the industry leader across 70M+ customers.
• Reduced call volume by 50% through journey redesign and channel friction removal.
• Launched Split Payments for multi-line households, reaching 100K+ transactions in 30 days.

Converted segmentation, location analytics, and lifecycle insight into new acquisition, migration, and onboarding experiences.

• Increased new Fiber acquisitions by 28% beyond forecast.
• Lifted Prepaid-to-Postpaid transitions by 40% month over month.
• Delivered 30% research cost efficiency and reinvested in high-impact product improvements.

Led enterprise HR product strategy and AI-enabled global new hire onboarding transformation across regulated platforms.

• Delivered 20,000+ operational efficiency hours through automation and digitization.
• Reduced onboarding friction by 20% for global new-hire journeys.
• Eliminated 35% of redundant workflows through task prioritization and experience redesign.